His chapter is titled “Reality is one of these three things suck in your business” brings together the wisdom he has developed from working alongside business owners as they grow their businesses.
With customer experience on the cusp of being more important than price or product, he explains how businesses can elevate themselves of having their product commoditised and having to compete on price to being about experiences where price is not as important.
This chapter is for business owners and CEOs who are seeking to:
- Attract more high spending loyal customers
- Improve their profits
- Think Big and grow their business, and
- Looking to achieve more with less.
Download your free copy of Pat’s chapter by clicking on the link below.